Fleet Wraps: Logos That Advertise in Traffic Every Day
Fleet wraps turn vans into billboards with 5-year vinyl, so design bold logos drivers read in 3 seconds.
Why wraps beat billboards
One wrapped van earns around 40000 impressions daily in city traffic, beating a 900 dollar monthly billboard on cost per view within 6 months. Bold side logos read from 15 meters away even when traffic moves at 50 km/h through junctions.
Vinyl wraps with 5-year life protect paint and resell vans 12 percent higher when removed cleanly by pros. Generate the logo online as oversized vector art at 1 to 10 scale so printers enlarge it without pixelation.
Wrap design rules for traffic
Set brand names above 30 centimeters tall on doors with phone numbers at 15 centimeters readable from 10 meters back. Use 2 high-contrast colors plus reflective white for night runs, avoiding thin scripts below 5 centimeters stroke width.
Keep logos clear of handles, seams and windows across 4 door templates shared by installers. Budget 2500 dollars per van and wash wraps monthly with pH-neutral soap for full 5-year life.
- Names above 30cm tall
- Numbers readable at 10 meters
- Use 2 colors plus reflective
- Avoid handles and seams
- Budget 2500 dollars per van